Author: John McColly

The Powder Alliance Announces Its 14th Resort, Whitewater, Canada


Wrightwood, CA – July 17, 2015:  The Powder Alliance proudly announced its 14th member this week, Whitewater Ski Resort, BC.  Nestled in the heart of the Selkirk Mountains, Whitewater is famous for its deep powder and endless terrain.  40 feet of fresh snow falls each season and its lift accessed backcountry is legendary amongst ski

Winners Announced In Powder Alliance’s 2014/15 Wild West Powder Quest


Wrightwood, CA – May 19, 2015:  Thousands of powder hounds said “good bye” to their significant others this winter and hit the road for a chance to win a vacation for two (2) in the Wild West Powder Quest.  http://www.powderalliance.com/wildwestpowderquest/  Created by the Powder Alliance, the West Coast’s premiere season pass affiliate group, competitors visited